> ## Documentation Index
> Fetch the complete documentation index at: https://docs.supadir.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Understanding your dashboard statistics

> What each metric on your admin dashboard means and how to use them.

Your admin dashboard gives you a real-time snapshot of how your catalog is performing. Here's what each section means.

<Info>
  Extended statistics (profile views, contact messages, subscription revenue) are available on **Professional plan and above**. Starter shows basic listing counts only.
</Info>

## Basic stats (all plans)

| Metric              | What it means                                           |
| ------------------- | ------------------------------------------------------- |
| **Total listings**  | All listings in your catalog (active + draft + blocked) |
| **Active listings** | Listings currently visible to the public                |
| **Entity types**    | Number of entity types configured                       |
| **Specializations** | Number of specialization tags defined                   |

## Extended stats (Professional+)

### Profile views

* **Total profile views** — all-time page views across all listing profiles
* **Profile views (last 30 days)** — a rolling 30-day count; good for tracking month-over-month growth

A profile view is counted each time a visitor loads a listing's profile page.

<Tip>
  Share the "views in the last 30 days" number with listing owners — it's tangible proof that being in the catalog brings exposure. Use it in your sales conversations when asking owners to upgrade to a paid plan.
</Tip>

### Contact messages

* **Total contact messages** — all contact form submissions ever received across all listings
* **Contact messages (last 30 days)** — rolling 30-day count

A contact message is when a visitor fills out the contact form on a listing's profile page. This is one of the most valuable signals you have — it means the catalog is generating real leads for your owners.

### Revenue and subscriptions

* **Active subscriptions** — number of listing owners currently on a paid plan
* **Total revenue** — sum of all subscription payments received (cumulative)
* **Currency** — matches the currency configured in your listing plans

<Warning>
  Revenue on the dashboard reflects the gross amount collected from listing owners. Supadir deducts a platform commission of 7% (Professional) or 4% (Business) from each transaction — this covers all Stripe processing fees, so there are no additional payment costs on top. Your net payout is visible in your Stripe dashboard.
</Warning>

## Catalog URL

The dashboard also shows your current catalog URL. If you've configured a custom domain and it's verified, the URL shown will be your custom domain. Otherwise, it shows your `.supadir.com` subdomain.

## Using stats to make decisions

| Question                      | Metric to check                                                       |
| ----------------------------- | --------------------------------------------------------------------- |
| Is my catalog growing?        | Active listings over time                                             |
| Is Google sending me traffic? | Profile views (30 days) — if growing, SEO is working                  |
| Are listings getting value?   | Contact messages — if owners get contacts, they'll pay                |
| When to raise prices?         | When you have 50+ active subscriptions and strong contact stats       |
| Which listing to feature?     | Look at profile views — feature high-traffic listings as social proof |