> ## Documentation Index
> Fetch the complete documentation index at: https://docs.supadir.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Launch checklist — before you go public

> Everything to verify before sharing your catalog URL with the world.

Before you start sending your catalog URL to potential listing owners or posting it publicly, run through this checklist. Most items take under 5 minutes each.

## Catalog setup

<Steps>
  <Step title="Catalog name and hero text">
    Go to **Settings → General** and **Settings → Appearance**. Make sure:

    * The catalog name reflects your niche and location
    * The hero title is specific and keyword-rich (not "Welcome to our directory")
    * The hero description explains who the catalog is for

    See [Writing for SEO](/admin/seo/title-description-hero) if you need guidance.
  </Step>

  <Step title="Brand color and logo">
    Upload your logo and set a brand color that matches it. Even a simple logo goes a long way toward looking professional. A plain colored placeholder is better than the default.
  </Step>

  <Step title="Entity types and specializations">
    Confirm that your entity type names (singular/plural) are correct. These appear throughout the catalog — on search result pages, profile headings, and filters. Add at least 5–8 specializations so the filter menu is useful from day one.
  </Step>

  <Step title="At least 10 listings before going public">
    An empty catalog sends new visitors away. Aim for at least 10 active listings before sharing the URL. Use manual adds, CSV import, or invite a small initial cohort.
  </Step>
</Steps>

## Technical

<Steps>
  <Step title="Custom domain (if applicable)">
    If you're on Professional or Business and want to use your own domain, set it up now — before you start promoting the catalog. Changing the URL after promotion creates broken links and confuses early visitors.

    See [Add a custom domain](/admin/getting-started/custom-domain).
  </Step>

  <Step title="OG image">
    Upload an OG image in **Settings → SEO**. This is what appears when someone shares your link on social media. Without one, shared links look like blank grey boxes.
  </Step>

  <Step title="robots.txt and sitemap">
    Your catalog automatically generates `robots.txt` and `sitemap.xml`. Verify them by visiting:

    * `https://your-catalog-url/robots.txt`
    * `https://your-catalog-url/sitemap.xml`

    Both should load without errors.
  </Step>

  <Step title="Submit to Google Search Console">
    Create a GSC account, add your catalog, and submit the sitemap. Early submission = earlier indexing = earlier organic traffic.

    See [OG image and Google Search Console](/admin/seo/og-image-search-console).
  </Step>

  <Step title="2FA enabled">
    Enable TOTP two-factor authentication on your admin account. Your catalog admin account has full control over billing and data — protect it.

    See [Secure your account with 2FA](/admin/getting-started/totp).
  </Step>
</Steps>

## Monetization (if charging for listings)

<Steps>
  <Step title="Stripe Connect connected and active">
    Go to **Settings → Payments** and confirm Stripe status shows **Active** (not Restricted or Not connected). Restricted means Stripe is still reviewing your account — you can test but real payouts are held.
  </Step>

  <Step title="At least one listing plan defined">
    Create your plan(s) in **Dashboard → Listing plans** before inviting owners to register. If owners arrive and there's no plan to subscribe to, you lose the conversion moment.
  </Step>

  <Step title="Test the checkout flow">
    Register a test listing owner account, navigate to the subscribe page, and run through Stripe Checkout with a [Stripe test card](https://stripe.com/docs/testing#cards). Confirm the subscription activates correctly.
  </Step>
</Steps>

## Listing owner experience

<Steps>
  <Step title="Send a test invitation">
    Send an invitation to yourself at a secondary email address. Open it on your phone. Go through the entire registration and profile completion flow as if you were a new listing owner. Fix any friction points you notice.
  </Step>

  <Step title="Check the profile page">
    View a completed profile page as an anonymous visitor (incognito browser). Does it look professional? Is the contact form visible? Are the custom fields displaying correctly?
  </Step>

  <Step title="Verify email notifications">
    Confirm that emails are being sent. Key ones to test:

    * Welcome email after registration
    * Contact form notification (fill in the form on a test profile)
    * Invitation email (check formatting and link validity)
  </Step>
</Steps>

## You're ready. Now what?

<CardGroup cols={2}>
  <Card title="Grow your listing count" icon="chart-line" href="/admin/monetization/grow-revenue">
    The most important metric at launch is listings, not revenue. Read the growth playbook.
  </Card>

  <Card title="Invite your first owners" icon="envelope" href="/admin/content/invite-owner">
    Start with personal invitations to people you know in your niche.
  </Card>
</CardGroup>
